Ecommerce Marketing Agency in Malta
Malta DTC brands compete in the same EU shop window as Berlin, Milan, and London — but with smaller media budgets and tighter logistics. We build the Shopify, Klaviyo, and paid-media stack that makes that competition winnable, from a single Birkirkara studio.
The Challenges Ecommerce & DTC Brands Face in Malta
We've worked with businesses across the ecommerce and DTC sector and we know exactly what's holding them back.
Traffic but no conversions — checkout abandonment north of 70% on mobile and no diagnostic loop
Klaviyo set up but only sending broadcasts — no abandoned-cart, browse-abandon, or post-purchase flows live
Meta and Google ads scaling but ROAS dropping — server-side tracking missing or broken since iOS 14.5
How OARC Digital Helps Ecommerce & DTC Brands
Everything your ecommerce needs to grow — under one roof.
Shopify Development
Custom Liquid themes, Shopify apps, Checkout Extensibility, and Plus migrations from WooCommerce or Magento
Learn more →Ecommerce Development
Platform-agnostic builds — Shopify, WooCommerce, BigCommerce, or headless — chosen against your real GMV and catalogue size
Learn more →Paid Advertising
Meta, TikTok, and Google Shopping with server-side conversions API for accurate ROAS
Learn more →Email & SMS
Klaviyo lifecycle flows, abandoned-cart sequences, and retention programmes that compound revenue
Learn more →Product Video
UGC, lifestyle, and product-detail video for paid social and PDP conversion
Learn more →Ecommerce SEO
Collection-page architecture, schema for products and reviews, and content that ranks for buyer-intent queries
Learn more →Explore Our Services for Ecommerce & DTC Brands
Frequently Asked Questions
Should we use Shopify, WooCommerce, or build headless?
For most Malta DTC brands under €80k/month GMV, standard Shopify is the right answer — managed PCI, fast checkout, and a deep app ecosystem. Above €80k or when wholesale catalogues, scripted checkout, or multi-storefront come into scope, Shopify Plus pays back. Headless (Hydrogen) is for brands where sub-one-second LCP measurably moves conversion at scale — usually six-figure monthly traffic.
Do you handle the full stack — store, ads, and email?
Yes. Most ecommerce retainers package Shopify maintenance, Klaviyo flow building, paid-media management, and creative production into a single monthly fee, with one weekly standup and one shared Slack channel. Splitting these across three agencies usually causes the conversion drag we get hired to fix.
Can you migrate us from WooCommerce or Magento without losing rankings?
Yes. Migration projects run 4-8 weeks: frozen catalogue export, parallel build on a Shopify development store, URL-preservation map for every legacy product and collection, redirects layered through Shopify's URL Redirects + middleware, and a coordinated DNS cut-over outside peak trading hours. Organic traffic typically holds within 3% of pre-migration levels by week 8.
How do you fix iOS 14.5 conversion-tracking problems?
Server-side conversion APIs — Meta CAPI, Google Enhanced Conversions, TikTok Events API — wired directly into Shopify webhooks at launch, not bolted on as an afterthought. Most clients recover 25-40% of "lost" attributed conversions within the first 30 days of going live.